How To Avoid The Slaughter On-Line

If the little guys don't watch out, they will never graduate. There is a "code” of conduct" that the full-timers are using and the part-timers need to be aware of it. Or they will churn.

It's called Affiliate Continuity: It's subtle and it's also a leading indicator of the internet Captains who are quietly taking over.

Is it ever "quiet" on-line? Probably not.

Okay, that was the preamble. Here's the skinny.

Amateurs look for cash. They look for one-time LOW COST hits. Make it cheap and promise them income and they will flock to you like little weeble Boy Scouts standing in line at a Saturday a.m. bring your dad all you can eat pancake free for all.

The "oh poor me I never made a penny" crowd is always looking for the hot-new program.

Not a team. Not freedom, not lifestyle.
Not a business model.
Nothing significant, just money.

Mention continuity and you'd think You had just shoved a lemon in their mouth.

Ask that crowd what business book they are currently reading to prepare themselves for their new found MLM wealth and they would probably look back at you like, "huh?"

They line up and ask, "what is your system" and almost like trained chimps with a script they second that with, "what do I need to do?"

Task questions. It's almost LABOR and never any questions about bigger BUSINESS.

Because they come into MLM as employees. They have the wage earner mind and that includes a knee-jerk compulsion to create a to-do list.

The better question however, is this, "what should it look like when I am doing it right?"

Another one could be, "what will it look like when I am done?" I bet Walt Disney and Jack Walsh asked those questions.

Pardon me (though) if this sounds like training. God forgive me. Forget the expertise and heavens to betsy if we actually speak in business models!

However my friend, that's where the money is. Because more times than not, predictable effects that reflect clearly defined causes, not just throwing mud up against the wall, is where the money is.

Affiliate Continuity is about marketing a seamless thread of products and services that are tightly woven together, to produce a predictable commitment, from the consumer to order your MLM products every month.

Yet the little guy doesn't have that continuity. He just baits his hook with a little of that and a little from over there.

What he is missing is the continuity that makes it all predictable in the first place.

For instance, no matter where you met with the late Corey Rudl on-line, he would always show you his various software packages.

You could hop onto his ezine, climb into his little $17members site, you could order his training video's and the never sharp turns away from the fact that what he is really trying to do, is to collect as many paid subscribers to his software packages as he humanly can.

Meanwhile, Corey was making RETAIL cash from numerous products he sold, in other words, he was making money every minute of every day, yet he was always predictably back-ending his subscription based software.

And that's continuity.

Look at Tony Robbins. No matter what he sells you and Lord knows he has a library of cool products, he never forgets to ask you to become a subscriber to either his monthly CD subscription or his monthly consultation/motivation coaching.

And then there is "Jerry Joe Buckwheat" or better-known as the "average Joe" of MLM.

He doesn't have any predictability in what he does. No clear objective. He just takes one of those, maybe one of these from over there, and if that doesn't work, within a month he will quit both and start all over again in a few other brand new pre-launches!

Here is a tip. Okay, forget the tip.

Here is a wack-up side the head. YOU will either find a marketing camp and sell their entire line, front ends and back-ends included, and you will stick with it this time or you will wish you had listened to me in an year when everything falls apart.

Here is another example of perfection, take Jimmy Vigilante as a case study. Okay, so he has three member sites and he has a few really neat affiliate programs and he may look off-the-cuff, but look carefully at this Giant.

EVERYTHING he touches he invariably points you to his nutrition MLM. That's affiliate continuity. That's where you may have multiple retail affiliate programs, but the "funnel" is always snapping the eyes of your prospects back to the ultimate back-end.

A leads to B and B leads to C. That is continuity.

I call it affiliate-Continuity.

And here's a fine point: Even though he may have a lead deal and an MLM training site he promotes, Gawd this is so hush-hush-----

Drum roll please:

ITS ALL RUN and SECRETLY OWNED by the same people! Fact.

Because to infect his people with "out side" voices is long-term death!

In other words, eventually, all LEAD programs will add nutrition items and take your nutrition downline away from you and into theirs.

And eventually, that GENERIC MLM trainer you point your downline to? Guess what?

He will eventually join an MLM and steal your downline from you.

Guess what? BIG AL just started his own MLM and that phone deal its just unveiled a nutrition line.

Isn't that some reality and also a prediction of things to come!

And I say, good for them. Go for it. I also say, you better keep it in the family.

Corey did. Jimmy does. Tony does. I do. Oprah Winfrey does, heck, even Tom Hanks knows this and that's why his own production company makes his movies for him.

POINT your people away and outside of your "family" and you will live to regret it. Ignore the law of Affiliate Continuity and you will sabotage your efforts.

The game is to PICK YOUR TEAM.

The game is to be in the game in ten years.

It's about being "the last man standing." Walk as if and go as though.

It's about walking with teams that take over MLM categories and territories these days much more than it is about products and pay plans.

In the old days, as a community of Networkers we stood behind products. What will be fashionable in 2008 and 2009will be to take a stand and to stand behind the echo of one specific TEAM.

Not two. Pick one. PICK A TEAM! Join Star Link Nation now-
http://www.TheGoCrew.com
What is sold on-line most successfully today, is community. Not products.

Products are born through the marching of the members atEbay, Ebiz, DCW and PowerMoney.

America On-line is a community where you attach yourself to everyone you know via instant messaging.

Time-Warner owns AOL, so they get to earn money off you whether you are coming or going. AS IT SHOULD be and as continuity dictates.

What you do is you set people up and you prepare them to buy from you over and over again, through various service and product offers.

But you don't have that advantage as a Networker, if you work and promote outside of the predictable funnels that breed these rotating income generators.

A: Find a team that inspires you.
B: Find a team that is speaking your language. Talks to your gut.
C: Is their message old or is it ahead of it's time?
D: is what is being sold an also-ran or fresh and new?
E: JOIN all of their programs.
F: Set-up and qualify to earn on all of their income streams.
G: Put on your Armor and beat your chest!

People who DO NOT take a stand >>> stand for nothing. And fall for everything.

It pays to lock-down.
It pays to stand up for something.
It pays to be an original.
It pays to work in business models, instead of theory.

It worked for William Gates III.
It worked for Ted Turner.
It worked for a Muhammad Ali.
It works for me, it can work for you.

Take a closer look at http://www.SecretCrewsNest.com and you will find what you have been looking for.

Teams that chant and who spend more time "being a team" rather than performing as a team, ultimately fizzle out.

You can't build a downline if you don't know how a team is built.

You perform as a team to exercise more momentum as a unit and to capture more shares of your category.

However, you fail as a team if your goal is to "be a team."

If you liked Amway, you liked the team atmosphere. It felt good.

However, if you want to make money you work and perform as a team.

It's about affiliate continuity.

For me, team building is really about performance art and about expressing myself through other people.

MLM done at that level of the game is such a beautiful thing.

Have a good one, see you soon,
Jim Tyler
E’ jimtyler@mywavepage.com
C’ 1.215.964.8505

http://blog.myspace.com/jamesptyler